Product details

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Supporting video
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Reference no. 386-001-3
Published by: International Institute for Management Development (IMD)
Published in: 1986
Notes: File size 1.92GB. Click for more information.

Abstract

This supporting video is to accompany the case series. The company is planning its first international expansion. The case has details of a proposed acquisition in the USA and also a plan for a greenfield startup. Which, if either, should the company go for? A condensed version, 'Panda Furniture (A + B)', is available, as well as 'Panda Furniture (B)'. Follow up cases 'Panda Furniture (B2)', and 'Panda Furniture (C)', have also been produced.
Location:
Industry:
Size:
BEF442 million sales
Other setting(s):
1982

About

Abstract

This supporting video is to accompany the case series. The company is planning its first international expansion. The case has details of a proposed acquisition in the USA and also a plan for a greenfield startup. Which, if either, should the company go for? A condensed version, 'Panda Furniture (A + B)', is available, as well as 'Panda Furniture (B)'. Follow up cases 'Panda Furniture (B2)', and 'Panda Furniture (C)', have also been produced.

Settings

Location:
Industry:
Size:
BEF442 million sales
Other setting(s):
1982

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