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The India e-commerce market will reach $6 billion in 2015, a 70 percent increase over 2014 revenue of $3.5 billion according to Gartner, Inc Bansal and Bahl, Delhi based school friends, started snapdeal.com. They have now built a very solid team - there are over a 1,000 people in the company now. They have over 200 IIT graduates, over 75 IIM and ISB graduates and probably another 200-300 MBAs. So the kind of people they have attracted are absolutely top of the line talent. They ensure that whoever is coming into Snapdeal family feels at home, in the company of other smart people and those in our company feel that whoever is joining is of the same calibre. The turnaround came in mid-2013, when US-based online marketplace eBay decided to back the company. 'It added the necessary validation and credibility to our business,' said Bahl. In August that year, eBay, Recruit Holdings, Intel Capital, ru-Net, Saama Capital and existing investors pumped in $50 million. Today, the company has over 50,000 merchants on its platform, has crossed sales of $1 billion and raised almost $1 billion in risk capital this year. In the biggest investment ever by an investor in any Indian e-commerce firm, Japanese internet and telecommunications group SoftBank has put in $627 million (INR 3,847 crore) in Snapdeal, becoming the largest shareholder in the online marketplace major. A number of investors have been investing in Snapdeal in 2013 and 2014. In January 2015, Bahl was looking at the headlines 'Quick to Quickest: In next 6 months, Flipkart may deliver your packages in just 3 hours'. Also recent news of Amazon reaching US $ 2 billion in Indian market in less than 2 years, it took 4 years for Snapdeal to do that. Bahl and his team had to come out with a revised strategy for its survival and growth.