Spanish language
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 24 January 2014
Revision date: 8-May-2019
Length: 27 pages
Data source: Published sources
Notes: To maximise their effectiveness, colour items should be printed in colour.
Abstract
This is a Spanish version. In mid-2013, Tesla Motors was riding a wave of success: It had launched its first really mass-produced car - the model S - to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?
Industry:
Size:
> USD1 billion, mid-size organisation
Other setting(s):
2003-2013
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 17 March 2014
Length: 28 pages
Data source: Published sources
About
Abstract
This is a Spanish version. In mid-2013, Tesla Motors was riding a wave of success: It had launched its first really mass-produced car - the model S - to rave reviews; had recently raised first-year production targets; and had started taking orders for its next car, the Model X. Tesla seemed to be on its way to defying the skeptics and becoming the first US company to enter the car industry with a mass-produced car since WWII and the first to successfully launch a fully electric car. Or was it not?
Settings
Industry:
Size:
> USD1 billion, mid-size organisation
Other setting(s):
2003-2013
Related
Subject category:
Strategy and General Management
Published by:
Harvard Business Publishing
Version: 17 March 2014
Length: 28 pages
Data source: Published sources