Product details

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Compact case
Supplement
-
Reference no. 9-715-470
Published by: Harvard Business Publishing
Originally published in: 2015
Version: 16 June 2015
Revision date: 19-Jan-2016

Abstract

This case explores the strategic options available to TAV Airports Holding, a Turkish firm, after it withdraws from a bid to build Istanbul's newest airport. The new airport would eventually replace Istanbul Ataturk Airport, where TAV makes 43% of its current revenue, and losing it will leave the company without a presence in its nation's largest city. TAV weighs four options: continue expanding internationally to the US and other distant markets; buy an ownership stake in Istanbul's other remaining airport; diversify into related businesses; or seek out large infrastructure projects unrelated to airports. Will vertical or geographic diversification be more likely to ensure TAV's future?
Location:
Size:
> 1 billion, large
Other setting(s):
2013-2014

About

Abstract

This case explores the strategic options available to TAV Airports Holding, a Turkish firm, after it withdraws from a bid to build Istanbul's newest airport. The new airport would eventually replace Istanbul Ataturk Airport, where TAV makes 43% of its current revenue, and losing it will leave the company without a presence in its nation's largest city. TAV weighs four options: continue expanding internationally to the US and other distant markets; buy an ownership stake in Istanbul's other remaining airport; diversify into related businesses; or seek out large infrastructure projects unrelated to airports. Will vertical or geographic diversification be more likely to ensure TAV's future?

Settings

Location:
Size:
> 1 billion, large
Other setting(s):
2013-2014

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