Subject category:
Ethics and Social Responsibility
Originally published in:
2016
Version: 12-Feb-2016
Length: 15 pages
Data source: Field research
Abstract
This case study chronicles Levi Strauss's and BSR's implementation of the HERproject (ie Health Enables Returns) - a program to empower low-income women working in global supply chains. In 2015, the HERproject collaborated with more than 40 partner companies, including Levi Strauss and the Levi Strauss Foundation, and experimented with new ways to increase its economic and social impact. By accompanying Elissa Goldenberg, Manager for Partnership Development and Research at BSR, the case starts with depicting the challenges in global supply chains, especially in the garment industry. It then chronicles Elissa's experience with this program and reviews a pilot implementation the HERhealth training program in one of Levi Strauss's factories in Egypt. Based on the successful program pilots such as in Egypt, Levi's decided to implement a first nation-wide rollout of the program at all its supplier factories in India. Using this scale-up as an example, the case introduces the partners' lessons learned of this boundary-spanning corporate social responsibility (CSR) initiative, including the success factors and challenges encountered during implementation - both at the factory level and management levels, as well as in the cross-sector partnership context. Overall, this is one of the rare case studies that explicitly links CSR initiatives and change management, thereby acknowledging the challenges at different implementation levels (eg, from pilot to rollout, at the factory, multinational company (MNC), facilitating NGO, and industry levels), and by taking into account the need for increased collaboration.
Subject category:
Ethics and Social Responsibility
Originally published in:
2016
Version: 12-Feb-2016
Length: 11 pages
Data source: Field research
About
Abstract
This case study chronicles Levi Strauss's and BSR's implementation of the HERproject (ie Health Enables Returns) - a program to empower low-income women working in global supply chains. In 2015, the HERproject collaborated with more than 40 partner companies, including Levi Strauss and the Levi Strauss Foundation, and experimented with new ways to increase its economic and social impact. By accompanying Elissa Goldenberg, Manager for Partnership Development and Research at BSR, the case starts with depicting the challenges in global supply chains, especially in the garment industry. It then chronicles Elissa's experience with this program and reviews a pilot implementation the HERhealth training program in one of Levi Strauss's factories in Egypt. Based on the successful program pilots such as in Egypt, Levi's decided to implement a first nation-wide rollout of the program at all its supplier factories in India. Using this scale-up as an example, the case introduces the partners' lessons learned of this boundary-spanning corporate social responsibility (CSR) initiative, including the success factors and challenges encountered during implementation - both at the factory level and management levels, as well as in the cross-sector partnership context. Overall, this is one of the rare case studies that explicitly links CSR initiatives and change management, thereby acknowledging the challenges at different implementation levels (eg, from pilot to rollout, at the factory, multinational company (MNC), facilitating NGO, and industry levels), and by taking into account the need for increased collaboration.
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Subject category:
Ethics and Social Responsibility
Originally published in:
2016
Version: 12-Feb-2016
Length: 11 pages
Data source: Field research