Subject category:
Economics, Politics and Business Environment
Published by:
NeilsonJournals Publishing
Length: 9 pages
Data source: Published sources
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https://casecent.re/p/136424
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Abstract
Educators use experiential learning techniques in the classroom to assist students in the construction of knowledge and practice critical reflection. The current article describes an experiential activity, 'Be a Radio Jockey', in a cross cultural communication course in a business school against the backdrop of Bloom’s Taxonomy and Kolb's Learning Cycle. Typical of a radio programme, it had to be innovative and light-hearted with nuggets of little known information about a culture. The activity was evaluated by an independent media expert and the instructor. The activity demonstrated that abstract, vague and complex concepts (such as culture and communication) can also be adequately dealt with within the confines of a classroom, provided that the instructor has planned the activity thoroughly. This case study has been peer reviewed by the editorial board of the Journal of International Education (JIBE).
About
Abstract
Educators use experiential learning techniques in the classroom to assist students in the construction of knowledge and practice critical reflection. The current article describes an experiential activity, 'Be a Radio Jockey', in a cross cultural communication course in a business school against the backdrop of Bloom’s Taxonomy and Kolb's Learning Cycle. Typical of a radio programme, it had to be innovative and light-hearted with nuggets of little known information about a culture. The activity was evaluated by an independent media expert and the instructor. The activity demonstrated that abstract, vague and complex concepts (such as culture and communication) can also be adequately dealt with within the confines of a classroom, provided that the instructor has planned the activity thoroughly. This case study has been peer reviewed by the editorial board of the Journal of International Education (JIBE).