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Compact case
Case
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Reference no. 516-0119-1
Subject category: Marketing
Authors: Jean-Louis Martinez (Omnes Education)
Published by: OMNES EDUCATION Group
Published in: 2016
Length: 4 pages
Data source: Generalised experience
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Abstract

This mini case deals with visibility: how to improve packaging and shelving in order to gain visibility and therefore improve attractivity and profitability.
Location:
France
Industry:
Food
Size:
Large
Other setting(s):
2015
Teaching note
-
Reference no. 516-0119-8
Subject category: Marketing
Authors: Jean-Louis Martinez (Omnes Education)
Published by: OMNES EDUCATION Group
Published in: 2016
Length: 7 pages
Data source: Generalised experience
View full details

About

Abstract

This mini case deals with visibility: how to improve packaging and shelving in order to gain visibility and therefore improve attractivity and profitability.

Settings

Location:
France
Industry:
Food
Size:
Large
Other setting(s):
2015

Related

Teaching note
-
Reference no. 516-0119-8
Subject category: Marketing
Authors: Jean-Louis Martinez (Omnes Education)
Published by: OMNES EDUCATION Group
Published in: 2016
Length: 7 pages
Data source: Generalised experience
View full details