Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2016-06-08
Revision date: 29-Jul-2016
Length: 10 pages
Data source: Field research
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Abstract
In October 2012, the executive vice-president (EVP) at the Royal Bank of Canada (RBC), Canada's leading bank, faced managerial dilemmas with regard to the launch of a mobile wallet. RBC had developed a cloud-based application that differed from industry standard SIM card-based payment methods. The EVP was evaluating areas of contrast between the two models as part of arriving at a decision. There was likelihood that the cloud solution was disruptive. But would it become the dominant solution? Would it give RBC a first-mover advantage among its peers?
Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2016-05-06
Length: 7 pages
Data source: Field research
About
Abstract
In October 2012, the executive vice-president (EVP) at the Royal Bank of Canada (RBC), Canada's leading bank, faced managerial dilemmas with regard to the launch of a mobile wallet. RBC had developed a cloud-based application that differed from industry standard SIM card-based payment methods. The EVP was evaluating areas of contrast between the two models as part of arriving at a decision. There was likelihood that the cloud solution was disruptive. But would it become the dominant solution? Would it give RBC a first-mover advantage among its peers?
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Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2016-05-06
Length: 7 pages
Data source: Field research