Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Originally published in: 2016
Version: 12-Dec-2016
Length: 6 pages
Data source: Generalised experience

Abstract

This case illustrates the negotiation process between two business groups with different cultural background: European and Asian. Cross-cultural differences, trust between the parties and the power of the mandates underlie the decision making process. Note that this case is inspired by a real case. However, the interpretations and solutions written here are for pedagogical purposes and can differ from what happened in reality. The case is open to both beginners and more experienced students as well as professionals: undergraduate, MBA and executives. It yields the highest learning potential for those having a good basic background in negotiation theory.
Locations:
Industry:

About

Abstract

This case illustrates the negotiation process between two business groups with different cultural background: European and Asian. Cross-cultural differences, trust between the parties and the power of the mandates underlie the decision making process. Note that this case is inspired by a real case. However, the interpretations and solutions written here are for pedagogical purposes and can differ from what happened in reality. The case is open to both beginners and more experienced students as well as professionals: undergraduate, MBA and executives. It yields the highest learning potential for those having a good basic background in negotiation theory.

Settings

Locations:
Industry:

Related