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Case
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Reference no. 9-416-P02
Portuguese language
Published by: Harvard Business Publishing
Originally published in: 2016
Version: 19 September 2005
Length: 18 pages
Data source: Field research

Abstract

This is a Portuguese version. Describes the evolution of USA TODAY Online, the electronic version of the newspaper, within the organizational structure of the newspaper. Describes the tensions and issues that develop and the pressure from the Online division to be spun off. At the same time, CEO Tom Curley sees a greater strategic need for integration. Poses the question of what degree or type of strategic integration is required, what degree of organizational integration this implies, and how it can be achieved.
Location:
Size:
USD700 million revenues; 3,000 employees
Other setting(s):
2000

About

Abstract

This is a Portuguese version. Describes the evolution of USA TODAY Online, the electronic version of the newspaper, within the organizational structure of the newspaper. Describes the tensions and issues that develop and the pressure from the Online division to be spun off. At the same time, CEO Tom Curley sees a greater strategic need for integration. Poses the question of what degree or type of strategic integration is required, what degree of organizational integration this implies, and how it can be achieved.

Settings

Location:
Size:
USD700 million revenues; 3,000 employees
Other setting(s):
2000

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