Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Case
-
Reference no. 9B04A013
Subject category: Marketing
Published by: Ivey Publishing
Originally published in: 2004
Version: 2004-08-03
Length: 26 pages
Data source: Generalised experience

Abstract

Plant Nutrients is a medium-sized retailer of crop supplies. The general manager is preparing a proposed operating statement to send to the parent company. This statement must reflect an increase in volume of two per cent while maintaining the required 13 per cent on investment in business. He is considering a number of ways of improving performance: (1) getting better utilization of fertilizer blending capacity; (2) adding a new line of seed; and (3) adding precision agriculture services. Another option is to alter pricing. An excel spreadsheet ''7B04A013'' is available to accompany this case.
Location:
Size:
Small
Other setting(s):
1999

About

Abstract

Plant Nutrients is a medium-sized retailer of crop supplies. The general manager is preparing a proposed operating statement to send to the parent company. This statement must reflect an increase in volume of two per cent while maintaining the required 13 per cent on investment in business. He is considering a number of ways of improving performance: (1) getting better utilization of fertilizer blending capacity; (2) adding a new line of seed; and (3) adding precision agriculture services. Another option is to alter pricing. An excel spreadsheet ''7B04A013'' is available to accompany this case.

Settings

Location:
Size:
Small
Other setting(s):
1999

Related