Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2005-01-31
Length: 3 pages
Data source: Field research
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Abstract
Eastern Bank''s key financial data and the key factors in a remarkable turnaround of the bank are presented. The turnaround was achieved despite tough competition from both domestic and international banks. This is a supplement to Eastern Bank Limited (A), product ''9B04A030''.
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Abstract
Eastern Bank''s key financial data and the key factors in a remarkable turnaround of the bank are presented. The turnaround was achieved despite tough competition from both domestic and international banks. This is a supplement to Eastern Bank Limited (A), product ''9B04A030''.