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Case
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Reference no. IMD-7-1863
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 10.02.2017
Length: 10 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
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Abstract

The case describes the evolution from Adidas' founding until 2009, including the acquisition of Salomon and Reebok.
Locations:
Germany; Global
Industries:
Sports equipment industry; Sports shoes industry
Size:
EUR010 billions
Other setting(s):
1920-1990
Case
-
Reference no. IMD-7-1864
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details
Case
-
Reference no. IMD-7-1865
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details

About

Abstract

The case describes the evolution from Adidas' founding until 2009, including the acquisition of Salomon and Reebok.

Settings

Locations:
Germany; Global
Industries:
Sports equipment industry; Sports shoes industry
Size:
EUR010 billions
Other setting(s):
1920-1990

Related

Case
-
Reference no. IMD-7-1864
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details
Case
-
Reference no. IMD-7-1865
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details