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Case
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Reference no. IMD-7-1865
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
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Abstract

The case describes the situation of Adidas in 2016, including the retirement of Herbert Hainer and hiring of the new CEO Kasper Rørsted.
Locations:
Germany; Global
Industries:
Sports equipment industry; Sports shoes industry
Size:
EUR10 billions
Other setting(s):
2015 - present
Case
-
Reference no. IMD-7-1863
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 10.02.2017
Length: 10 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details
Case
-
Reference no. IMD-7-1864
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details

About

Abstract

The case describes the situation of Adidas in 2016, including the retirement of Herbert Hainer and hiring of the new CEO Kasper Rørsted.

Settings

Locations:
Germany; Global
Industries:
Sports equipment industry; Sports shoes industry
Size:
EUR10 billions
Other setting(s):
2015 - present

Related

Case
-
Reference no. IMD-7-1863
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 10.02.2017
Length: 10 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details
Case
-
Reference no. IMD-7-1864
Subject category: Strategy and General Management
Authors: Phillip Rosenzweig (International Institute for Management Development (IMD))
Published by: International Institute for Management Development (IMD)
Originally published in: 2017
Version: 13.02.2017
Length: 7 pages
Data source: Published sources
Topics: Strategy; Sports equipment; Sports shoes
View full details