Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 2004-06-07
Length: 4 pages
Data source: Field research
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Abstract
BriLux develops early-stage high-speed data networking equipment. In recent months, BriLux customers have hinted that combining ARTRAN, the company''s flagship optical data service platform, with a new fiber optic transportation product (tentatively referred to as FOT-320) would increase the market appeal of the company''s portfolio. The research and development director must decide whether to support the development of this new product. Excel files are available upon request, product ''7B04E018''.
About
Abstract
BriLux develops early-stage high-speed data networking equipment. In recent months, BriLux customers have hinted that combining ARTRAN, the company''s flagship optical data service platform, with a new fiber optic transportation product (tentatively referred to as FOT-320) would increase the market appeal of the company''s portfolio. The research and development director must decide whether to support the development of this new product. Excel files are available upon request, product ''7B04E018''.