Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Compact case
Published by: Darden Business Publishing
Originally published in: 1993
Version: 15 January 2013
Revision date: 31-Jan-2013

Abstract

This case begins in mid-1984 with the arrival of the Eisner-Wells team to head Disney Productions. It lays out the specific actions taken by the new management team in each area of Disney's business, and contains excerpts from Eisner and Wells' first letter to shareholders. See also 'Walt Disney Productions (A): The Walt Years'.
Location:
Other setting(s):
1984-1989

About

Abstract

This case begins in mid-1984 with the arrival of the Eisner-Wells team to head Disney Productions. It lays out the specific actions taken by the new management team in each area of Disney's business, and contains excerpts from Eisner and Wells' first letter to shareholders. See also 'Walt Disney Productions (A): The Walt Years'.

Settings

Location:
Other setting(s):
1984-1989

Related