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Note
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Reference no. 9B03A014
Subject category: Marketing
Authors: Michael R Pearce; Tina Mahal
Published by: Ivey Publishing
Originally published in: 2003
Version: 2003-06-04
Length: 9 pages
Data source: Published sources
Topics: Retail marketing; Merchandising; Grocery retailing
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Abstract

This technical note describes many of the issues, techniques and resources available in the field of shelf space management. It assumes basic familiarity with category management and merchandising techniques.
Industry:
Food stores
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Abstract

This technical note describes many of the issues, techniques and resources available in the field of shelf space management. It assumes basic familiarity with category management and merchandising techniques.

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Industry:
Food stores

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Sorry, this product has no related items.