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Case
-
Reference no. 9-717-484
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Kelly McNamara (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 14 November 2017
Revision date: 11-Jan-2018
Length: 10 pages
Data source: Published sources
Topics: Asset management; Competition; Competitive strategy; Strategy; Technology
Share a link: https://casecent.re/p/144226
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Abstract

As the case opens in 1999, several key leaders at BlackRock, Inc- then a relatively small asset management firm - are trying to convince CEO Larry Fink and others that the firm should begin to offer Aladdin - its proprietary analytics and trading platform - to other asset managers. While some members of the senior team saw 'selling our systems' as an opportunity, others likened it to 'selling weapons to the enemy' or 'giving away the crown jewels.' What should Fink do? The case provides an overview of the asset management industry, the beginnings of BlackRock, and details around the Aladdin platform. This case includes videos.
Location:
United States
Industries:
Asset management; Finance & insurance; Technology
Size:
Small
Other setting(s):
1999
Supplement
-
Reference no. 9-717-485
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Stuart C Gilson (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 25 pages
Data source: Published sources
Topics: Competition; Organizational behavior; Strategy; Technology
View full details
Supplement
-
Reference no. 9-717-486
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 19 pages
Data source: Published sources
Topics: Asset management; Competitive advantage; Mergers and acquisitions; Organizational behavior; Strategy; Technology and analytics
View full details
Supplement
-
Reference no. 9-717-487
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 19 pages
Data source: Published sources
Topics: Asset management; Competition; Growth strategy; Organizational behavior; Strategy; Technology
View full details

About

Abstract

As the case opens in 1999, several key leaders at BlackRock, Inc- then a relatively small asset management firm - are trying to convince CEO Larry Fink and others that the firm should begin to offer Aladdin - its proprietary analytics and trading platform - to other asset managers. While some members of the senior team saw 'selling our systems' as an opportunity, others likened it to 'selling weapons to the enemy' or 'giving away the crown jewels.' What should Fink do? The case provides an overview of the asset management industry, the beginnings of BlackRock, and details around the Aladdin platform. This case includes videos.

Settings

Location:
United States
Industries:
Asset management; Finance & insurance; Technology
Size:
Small
Other setting(s):
1999

Related

Supplement
-
Reference no. 9-717-485
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Stuart C Gilson (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 25 pages
Data source: Published sources
Topics: Competition; Organizational behavior; Strategy; Technology
View full details
Supplement
-
Reference no. 9-717-486
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 19 pages
Data source: Published sources
Topics: Asset management; Competitive advantage; Mergers and acquisitions; Organizational behavior; Strategy; Technology and analytics
View full details
Supplement
-
Reference no. 9-717-487
Subject category: Strategy and General Management
Authors: Ranjay Gulati (Harvard Business School); Jan W Rivkin (Harvard Business School); Aldo Sesia Jr (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2017
Version: 13 November 2017
Length: 19 pages
Data source: Published sources
Topics: Asset management; Competition; Growth strategy; Organizational behavior; Strategy; Technology
View full details