Subject category:
Strategy and General Management
Published by:
Ivey Publishing
Version: 2009-10-22
Share a link:
https://casecent.re/p/14551
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
Henry Birks & Sons is a large Canadian fine jewellery retail chain. The company had experienced an unfortunate escalation in its debt levels, and financial losses pushed it into bankruptcy. The closure of all of its stores and dismissal of its employees was limited by a takeover by Regaluxe. New strategies transformed Birks into an internationally competitive organization, able to contemplate expansion not only across Canada but also into the US market.
About
Abstract
Henry Birks & Sons is a large Canadian fine jewellery retail chain. The company had experienced an unfortunate escalation in its debt levels, and financial losses pushed it into bankruptcy. The closure of all of its stores and dismissal of its employees was limited by a takeover by Regaluxe. New strategies transformed Birks into an internationally competitive organization, able to contemplate expansion not only across Canada but also into the US market.