Subject category:
Strategy and General Management
Published by:
IIMA Case Centre, Indian Institute of Management Ahmedabad
Length: 7 pages
Data source: Published sources
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Abstract
Dr Narendran, Director, Indian Medicine (Siddha) College, has been requested by the Head of the College's Pharmacology Department to ensure intellectual protection for, and commercialisation of, a formulation that he had developed for coronary atherosclerosis. Such a request has been made for the first time in the College, and the Director has to decide how it fits into the educational and research mandate of the College. He also has with him a brief market study of the formulation's potential.
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Subject category:
Strategy and General Management
Published by:
IIMA Case Centre, Indian Institute of Management Ahmedabad
Length: 8 pages
Data source: Published sources
About
Abstract
Dr Narendran, Director, Indian Medicine (Siddha) College, has been requested by the Head of the College's Pharmacology Department to ensure intellectual protection for, and commercialisation of, a formulation that he had developed for coronary atherosclerosis. Such a request has been made for the first time in the College, and the Director has to decide how it fits into the educational and research mandate of the College. He also has with him a brief market study of the formulation's potential.
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Subject category:
Strategy and General Management
Published by:
IIMA Case Centre, Indian Institute of Management Ahmedabad
Length: 8 pages
Data source: Published sources