Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Subject category: Marketing
Published by: Ivey Publishing
Originally published in: 2001
Version: 2001-11-12
Length: 13 pages
Data source: Field research

Abstract

The vice-president international of WaveRider Communications, a developer of wireless information technology, was working out a deal for a Spanish partner to sell US$21 million of WaveRider''s products into the Spanish market over the next two years. After months of negotiation, a memorandum of understanding was signed and he was looking forward to the final agreement within the next 30 days and finalizing the ground-level support that needed to be in place to facilitate the working relationship between the two companies. He hired a consultant who worked in Spain for a number of years to be the company''s contact in Spain. To move towards the signing of the final agreement, the vice-president needed to decide on how best to manage and work with this company over the next few months and over the longer term.
Location:
Size:
Medium
Other setting(s):
2000

About

Abstract

The vice-president international of WaveRider Communications, a developer of wireless information technology, was working out a deal for a Spanish partner to sell US$21 million of WaveRider''s products into the Spanish market over the next two years. After months of negotiation, a memorandum of understanding was signed and he was looking forward to the final agreement within the next 30 days and finalizing the ground-level support that needed to be in place to facilitate the working relationship between the two companies. He hired a consultant who worked in Spain for a number of years to be the company''s contact in Spain. To move towards the signing of the final agreement, the vice-president needed to decide on how best to manage and work with this company over the next few months and over the longer term.

Settings

Location:
Size:
Medium
Other setting(s):
2000

Related