Product details

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Compact case
Published by: Institute for Management Development (IMD)
Originally published in: 2017
Version: 22.06.2017
Revision date: 24-Nov-2017
Length: 2 pages
Data source: Published sources

Abstract

This is part of a case series. This case outlines the rise and fall of Elizabeth Holmes and her company Theranos. The company offered a technology with the potential to revolutionize the blood drawing and analysis industry. After dropping out of Stanford and building the company over a ten-year period, Holmes moved out of 'stealth mode' and was soon touted as an iconic entrepreneur and the new Steve Jobs. The publication of a Wall Street Journal article, however, highlighted irregularities with the technology and Theranos's claims thus bringing company under closer examination.
Size:
USD9 billion
Other setting(s):
2003-2016

About

Abstract

This is part of a case series. This case outlines the rise and fall of Elizabeth Holmes and her company Theranos. The company offered a technology with the potential to revolutionize the blood drawing and analysis industry. After dropping out of Stanford and building the company over a ten-year period, Holmes moved out of 'stealth mode' and was soon touted as an iconic entrepreneur and the new Steve Jobs. The publication of a Wall Street Journal article, however, highlighted irregularities with the technology and Theranos's claims thus bringing company under closer examination.

Settings

Size:
USD9 billion
Other setting(s):
2003-2016

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