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Supplement
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Reference no. 9B01M074
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2003-02-18
Length: 23 pages
Data source: Published sources
Topics: International marketing; Technological change; Government and business; Emerging markets
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Abstract

This supplement to Qualcomm in China (A), product ''9B01M073'', highlights the company''s efforts in getting code division multiple technology adopted in the rapidly growing Chinese market.
Location:
China
Industry:
Communications
Other setting(s):
2001
Teaching note
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Reference no. 8B01M73
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2002-04-29
Length: 10 pages
Data source: Published sources
View full details
Case
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Reference no. 9B01M073
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2003-02-18
Length: 13 pages
Data source: Published sources
Topics: International management; Telecommunication technology; Political environment; Emerging markets
View full details
Case
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Reference no. 9B01MC073
Simplified Chinese language
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2009-12-22
Length: 10 pages
Data source: Published sources
Topics: China; Emerging markets; Political environment; International management; Telecommunication technology; General management/strategy; International
View full details

About

Abstract

This supplement to Qualcomm in China (A), product ''9B01M073'', highlights the company''s efforts in getting code division multiple technology adopted in the rapidly growing Chinese market.

Settings

Location:
China
Industry:
Communications
Other setting(s):
2001

Related

Teaching note
-
Reference no. 8B01M73
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2002-04-29
Length: 10 pages
Data source: Published sources
View full details
Case
-
Reference no. 9B01M073
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2003-02-18
Length: 13 pages
Data source: Published sources
Topics: International management; Telecommunication technology; Political environment; Emerging markets
View full details
Case
-
Reference no. 9B01MC073
Simplified Chinese language
Subject category: Strategy and General Management
Authors: Joel West (San Jose State University); Justin Tan (York University)
Published by: Ivey Publishing
Originally published in: 2001
Version: 2009-12-22
Length: 10 pages
Data source: Published sources
Topics: China; Emerging markets; Political environment; International management; Telecommunication technology; General management/strategy; International
View full details