Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2000-06-23
Length: 11 pages
Data source: Field research
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Abstract
The young, aggressive national sales manager of Consumer Solutions, a multinational consumer goods company, faces the challenges of managing relationships with his boss and others, as he works through a sales presentation for a large potential client. After a client presentation at which one of his own colleagues expressed negativity, he was reflecting on how to proceed. The issues involved include interpersonal conflicts, selling a project internally, team interactions, and closing a deal.
Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2000-06-23
Length: 5 pages
Data source: Field research
About
Abstract
The young, aggressive national sales manager of Consumer Solutions, a multinational consumer goods company, faces the challenges of managing relationships with his boss and others, as he works through a sales presentation for a large potential client. After a client presentation at which one of his own colleagues expressed negativity, he was reflecting on how to proceed. The issues involved include interpersonal conflicts, selling a project internally, team interactions, and closing a deal.
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Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2000-06-23
Length: 5 pages
Data source: Field research