Subject category:
Production and Operations Management
Published by:
Ivey Publishing
Version: 2005-05-02
Length: 15 pages
Data source: Field research
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Abstract
Moose Winooski''s Restaurant is a casual, family-style destination facility that offers a fast-paced, fun atmosphere themed around a northern Ontario camping adventure. It has a significant capacity problem, especially during the summer. The owner is considering opening a barbecue area on its extensive patio where guests could cook their own meals. The restaurant''s owner is considering whether to proceed, and if so, how to do so. Students have to identify and evaluate Moose Winooski''s service concept and the role the barbecue area would play.
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Abstract
Moose Winooski''s Restaurant is a casual, family-style destination facility that offers a fast-paced, fun atmosphere themed around a northern Ontario camping adventure. It has a significant capacity problem, especially during the summer. The owner is considering opening a barbecue area on its extensive patio where guests could cook their own meals. The restaurant''s owner is considering whether to proceed, and if so, how to do so. Students have to identify and evaluate Moose Winooski''s service concept and the role the barbecue area would play.