Subject category:
Finance, Accounting and Control
Published by:
Harvard Business Publishing
Version: 1 December 1998
Revision date: 5-Apr-2019
Length: 8 pages
Data source: Published sources
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Abstract
This is a Spanish version. The merger of Asea AB and BBC Brown Boveri required a restructuring of operations and a change in organizational cultures. Competitive success also necessitated the benefits of scale while remaining 'local' for political and customer-responsiveness reasons. The case describes these competitive pressures, which resulted in the decision to adopt a matrix organization. To be used with Asea Brown Boveri: The ABACUS System.
Location:
Industry:
Size:
USD17.8 billion revenues; 150,000
Other setting(s):
1987
About
Abstract
This is a Spanish version. The merger of Asea AB and BBC Brown Boveri required a restructuring of operations and a change in organizational cultures. Competitive success also necessitated the benefits of scale while remaining 'local' for political and customer-responsiveness reasons. The case describes these competitive pressures, which resulted in the decision to adopt a matrix organization. To be used with Asea Brown Boveri: The ABACUS System.
Settings
Location:
Industry:
Size:
USD17.8 billion revenues; 150,000
Other setting(s):
1987