Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Ivey Publishing
Version: 1999-04-12
Length: 22 pages
Data source: Field research
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https://casecent.re/p/15147
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Abstract
The senior vice president of one of the world''s leading producers of premium wine and head of a joint venture, faces a series of quality problems with the brand. At the same time, he has the unprecedented task of building a state of the art winery in less than 10 months or he risks losing the entire harvest. This case is intended to be used in conjunction with the Robert Mondavi Corporation: Caliterra (B) case, product ''9A99C005'', and the (C) case, product ''9A99C006''.
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Abstract
The senior vice president of one of the world''s leading producers of premium wine and head of a joint venture, faces a series of quality problems with the brand. At the same time, he has the unprecedented task of building a state of the art winery in less than 10 months or he risks losing the entire harvest. This case is intended to be used in conjunction with the Robert Mondavi Corporation: Caliterra (B) case, product ''9A99C005'', and the (C) case, product ''9A99C006''.