Product details

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Case
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Reference no. IMD-7-1902
Authors: James Henderson
Published by: International Institute for Management Development (IMD)
Originally published in: 2018
Version: 13.06.2018
Revision date: 05-Jul-2018
Length: 17 pages
Data source: Field research

Abstract

Valmet, a global leader in the pulp, paper and energy capital equipment and services was encountering significant challenges in becoming a truly solutions-driven organization. As the company increased its more stable service and automation businesses, it saw an increasing need to develop 'solutions' around the critical customer benefits of plant reliability (continuous uptime); plant performance (improving yield) and new technologies (step changes in yield). Consequently there was a significant need to further align the organization along these customer needs and decision making processes. Along with a team of consultants, the company initiated the study looking at the benefits of global aggregation versus local customer adaptation, and BU-specific versus cross-BU logic for numerous activities such as mill sales, account management, product sales, sales support, field service, customer service and product management. Ultimately, they need to decide whether and how to change the organization design, that had been in place since 2011.
Locations:
Size:
3.2 billion euros
Other setting(s):
2017

About

Abstract

Valmet, a global leader in the pulp, paper and energy capital equipment and services was encountering significant challenges in becoming a truly solutions-driven organization. As the company increased its more stable service and automation businesses, it saw an increasing need to develop 'solutions' around the critical customer benefits of plant reliability (continuous uptime); plant performance (improving yield) and new technologies (step changes in yield). Consequently there was a significant need to further align the organization along these customer needs and decision making processes. Along with a team of consultants, the company initiated the study looking at the benefits of global aggregation versus local customer adaptation, and BU-specific versus cross-BU logic for numerous activities such as mill sales, account management, product sales, sales support, field service, customer service and product management. Ultimately, they need to decide whether and how to change the organization design, that had been in place since 2011.

Settings

Locations:
Size:
3.2 billion euros
Other setting(s):
2017

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