Subject category:
Finance, Accounting and Control
Published by:
Ivey Publishing
Version: 1998-12-14
Length: 15 pages
Data source: Field research
Share a link:
https://casecent.re/p/15394
Write a review
|
No reviews for this item
This product has not been used yet
Abstract
A new opportunity presents itself to the managing director of ICC Cosmos Co Ltd to extend his product line of processed shrimp into value-added products. The case examines the economic and strategic issues associated with the expansion. The expansion is being contemplated at a time when the Thai economy is in severe depression. The managing director also wonders if the management time required is more than he is willing to invest given other business demands.
About
Abstract
A new opportunity presents itself to the managing director of ICC Cosmos Co Ltd to extend his product line of processed shrimp into value-added products. The case examines the economic and strategic issues associated with the expansion. The expansion is being contemplated at a time when the Thai economy is in severe depression. The managing director also wonders if the management time required is more than he is willing to invest given other business demands.