Subject category:
Entrepreneurship
Published by:
Columbia CaseWorks, Columbia Business School
Version: 21 May 2018
Length: 32 pages
Data source: Published sources
Abstract
In February 2018 New York-based coworking company WeWork was valued at approximately USD20 billion, making it the fourth-most-valuable start-up in the US, behind only Uber, Airbnb, and SpaceX. WeWork had experienced explosive growth since its 2010 founding, however it was revealed, during a private bond offering in mid-2018, that the company had posted a net loss for 2017 of USD884 million. WeWorks founders insisted that the companys reliance on innovative technology - along with its mission to create a world where people make a life, not just a living - would secure its future success. This case outlines WeWorks business model and growth strategy and asks students to consider whether its market position is unique and defensible - and whether or not its valuation is overstated.
Location:
Other setting(s):
2018
Subject category:
Entrepreneurship
Published by:
Columbia CaseWorks, Columbia Business School
Version: July 31, 2018
Length: 12 pages
Data source: Published sources
About
Abstract
In February 2018 New York-based coworking company WeWork was valued at approximately USD20 billion, making it the fourth-most-valuable start-up in the US, behind only Uber, Airbnb, and SpaceX. WeWork had experienced explosive growth since its 2010 founding, however it was revealed, during a private bond offering in mid-2018, that the company had posted a net loss for 2017 of USD884 million. WeWorks founders insisted that the companys reliance on innovative technology - along with its mission to create a world where people make a life, not just a living - would secure its future success. This case outlines WeWorks business model and growth strategy and asks students to consider whether its market position is unique and defensible - and whether or not its valuation is overstated.
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Location:
Other setting(s):
2018
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Subject category:
Entrepreneurship
Published by:
Columbia CaseWorks, Columbia Business School
Version: July 31, 2018
Length: 12 pages
Data source: Published sources