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Having decided it was time to sell the family business, the general manager developed a set of criteria for selecting a potential buyer and had applied them to eliminate all but a large, publicly traded firm active in many fields connected to food processing and sales. Now he was having second thoughts. Should he proceed with the deal, renegotiate the terms, or cancel the deal and keep the business in the family after all? Financial, personal and family issues combined to make it a hard choice. (This case acts as a sequel to Tai Po Fruit Traders Ltd - Sell the Family Business? (A), case 9A98F002.)