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Compact case
Case
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Reference no. 9A97D002
Published by: Ivey Publishing
Originally published in: 1997
Version: 2002-10-11

Abstract

A product development manager must plan the launch of a new toy for the upcoming Christmas season. This exercise provides a basic introduction to applying project planning techniques and associated calculations, and can be used in conjunction with computer project planning software. Activity times and their precedence relationships are explicitly given, and the students can plan and replan the project to meet the schedule deadline. (A Microsoft Project file, product 7A97D002, is available for use with this case.)
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Abstract

A product development manager must plan the launch of a new toy for the upcoming Christmas season. This exercise provides a basic introduction to applying project planning techniques and associated calculations, and can be used in conjunction with computer project planning software. Activity times and their precedence relationships are explicitly given, and the students can plan and replan the project to meet the schedule deadline. (A Microsoft Project file, product 7A97D002, is available for use with this case.)

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