Subject category:
Knowledge, Information and Communication Systems Management
Published by:
Ivey Publishing
Version: 1999-08-12
Length: 12 pages
Topics:
Data analysis
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https://casecent.re/p/15582
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Abstract
This note presents numerous examples of deception by selectively using statistical measures. For example: implying credibility by providing "accuracy" to two decimal places; using the wrong base value when presenting per cent data; using small base levels when deriving percentage data; choosing an unrepresentative base period; and, presenting graphs that deceive.
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Abstract
This note presents numerous examples of deception by selectively using statistical measures. For example: implying credibility by providing "accuracy" to two decimal places; using the wrong base value when presenting per cent data; using small base levels when deriving percentage data; choosing an unrepresentative base period; and, presenting graphs that deceive.