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Case
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Reference no. 9A97G007
Authors: Donald J Lecraw
Published by: Ivey Publishing
Originally published in: 1997
Version: 1999-06-21
Length: 9 pages

Abstract

The general manager of Qualibrands (QB), a Philippine company with interests in the auto components industry, must decide what to recommend to the owner of QB regarding a proposed four-way joint venture between QB, Autobelt (Malaysia), Autoliv (Sweden), and SMACA (Philippines) to produce seat belts in the Philippines. The financial projections look good, but the general manager is concerned that there may be other aspects of the proposed joint venture that might lead to the failure of the joint venture either in total or in reaching its financial and operational goals. There is a Spanish version available ''9A97GS07''.
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Abstract

The general manager of Qualibrands (QB), a Philippine company with interests in the auto components industry, must decide what to recommend to the owner of QB regarding a proposed four-way joint venture between QB, Autobelt (Malaysia), Autoliv (Sweden), and SMACA (Philippines) to produce seat belts in the Philippines. The financial projections look good, but the general manager is concerned that there may be other aspects of the proposed joint venture that might lead to the failure of the joint venture either in total or in reaching its financial and operational goals. There is a Spanish version available ''9A97GS07''.

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Size:
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