The independent home of the case method - and a charity. Make an impact and  donate

Product details

Product details
By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Case from journal
-
Reference no. JIACS21-01-20
Subject category: Entrepreneurship
Published by: Allied Business Academies
Originally published in: "Journal of the International Academy for Case Studies", 2015
Length: 8 pages
Data source: Published sources

Abstract

The primary objective of this case is to provide basic knowledge on how to manage start-up phase for prospective entrepreneurs. Secondary issues include strategies that were employed to locate committed business partners; managing start-up challenges and how to strategically position the new business. The founder's success story provides a discussion ground for students and entrepreneurs on how they would have done it differently leading to alternatives solutions. The case requires a maximum of one-half to one hour of classroom discussion and is expected to require approximately two hours of students preparation outside class.

About

Abstract

The primary objective of this case is to provide basic knowledge on how to manage start-up phase for prospective entrepreneurs. Secondary issues include strategies that were employed to locate committed business partners; managing start-up challenges and how to strategically position the new business. The founder's success story provides a discussion ground for students and entrepreneurs on how they would have done it differently leading to alternatives solutions. The case requires a maximum of one-half to one hour of classroom discussion and is expected to require approximately two hours of students preparation outside class.

Related