Subject category:
Production and Operations Management
Published by:
WDI Publishing, William Davidson Institute (EDI), University of Michigan
Version: 23 January 2013
Abstract
Kirk Myers, REI's manager of corporate social responsibility (CSR), has been tasked with finding a way to optimize the organization's rental program while minimizing its environmental impacts. After looking at the data, he found that at times the rental program had major queuing problems - equipment was either not available or wait times were too long. He will have to take into consideration customer experience/service, inventory, revenue, waste, and usage implications when crafting his recommendations. Students are asked to apply the news vendor model and VUT equation to find the best solution.
Subject category:
Production and Operations Management
Published by:
WDI Publishing, William Davidson Institute (EDI), University of Michigan
Version: 23 January 2013
Length: 20 pages
Data source: Published sources
About
Abstract
Kirk Myers, REI's manager of corporate social responsibility (CSR), has been tasked with finding a way to optimize the organization's rental program while minimizing its environmental impacts. After looking at the data, he found that at times the rental program had major queuing problems - equipment was either not available or wait times were too long. He will have to take into consideration customer experience/service, inventory, revenue, waste, and usage implications when crafting his recommendations. Students are asked to apply the news vendor model and VUT equation to find the best solution.
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Subject category:
Production and Operations Management
Published by:
WDI Publishing, William Davidson Institute (EDI), University of Michigan
Version: 23 January 2013
Length: 20 pages
Data source: Published sources