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Management article
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Reference no. ROT181
Published by: Rotman Management Magazine
Originally published in: "Rotman Management Magazine", 2012
Length: 5 pages

Abstract

In an age of dwindling resources, our excessive economic paradigm cannot possibly survive. The author argues that it is time to stop seeing the world as it is, and to begin to see it as it could be. But before this can happen, we must change our notion of what constitutes success. He describes what would be involved in a 'renaissance of human values', touching on our nine core needs as humans and the roles of design and ecology. We will build a new civilization, he says, the way we built the current one: with incentives, social rewards and new ways of meeting our needs.

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Abstract

In an age of dwindling resources, our excessive economic paradigm cannot possibly survive. The author argues that it is time to stop seeing the world as it is, and to begin to see it as it could be. But before this can happen, we must change our notion of what constitutes success. He describes what would be involved in a 'renaissance of human values', touching on our nine core needs as humans and the roles of design and ecology. We will build a new civilization, he says, the way we built the current one: with incentives, social rewards and new ways of meeting our needs.

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