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Case
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Reference no. UVA-QA-0502
Published by: Darden Business Publishing
Originally published in: 1996
Version: April 1998
Length: 7 pages
Topics: Decision making

Abstract

This note explores the differences between situations amenable to routine decision rules and those requiring proactive decision making. It suggests that proactive decision making seeks a rich set of alternatives, questions assumptions about structure and assessments, and considers diverse performance measures.

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Abstract

This note explores the differences between situations amenable to routine decision rules and those requiring proactive decision making. It suggests that proactive decision making seeks a rich set of alternatives, questions assumptions about structure and assessments, and considers diverse performance measures.

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