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Case
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Reference no. 9A94B008
Published by: Ivey Publishing
Originally published in: 1994
Version: 2000-12-07
Length: 26 pages
Data source: Field research

Abstract

Over seven years, the owner of a highly successful drive-through, take-out hamburger chain has built his business and knew that there was a tremendous potential for the idea. He was unsure whether to expand by opening additional company-operated stores (using retained earnings), or by establishing a franchise system. There is a French version available ''9A94BF08''.
Location:
Size:
Medium

About

Abstract

Over seven years, the owner of a highly successful drive-through, take-out hamburger chain has built his business and knew that there was a tremendous potential for the idea. He was unsure whether to expand by opening additional company-operated stores (using retained earnings), or by establishing a franchise system. There is a French version available ''9A94BF08''.

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Location:
Size:
Medium

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