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Abstract

This case study discusses one of the largest ever acquisition deals in India's e-Commerce industry - Walmart's acquisition of a majority stake in Flipkart, the largest online marketplace in India. This is also the biggest ever deals in the history of Walmart, which is trying hard to expand in the online retail business around the world to compete with its rival Amazon. While the deal is expected to generate synergies for both Walmart and Flipkart, Walmart will have to face challenges as Flipkart has accumulated losses of USD3.6 billion and these are not going to decrease in the near future because of the deep discount strategy followed by Indian online retailers. It is high time the management of Walmart developed some foolproof plan to reduce Flipkart's losses and keep its number one position intact while competing with Amazon in the Indian market.
Locations:
Industries:
Size:
Very Large
Other setting(s):
2016-2018

About

Abstract

This case study discusses one of the largest ever acquisition deals in India's e-Commerce industry - Walmart's acquisition of a majority stake in Flipkart, the largest online marketplace in India. This is also the biggest ever deals in the history of Walmart, which is trying hard to expand in the online retail business around the world to compete with its rival Amazon. While the deal is expected to generate synergies for both Walmart and Flipkart, Walmart will have to face challenges as Flipkart has accumulated losses of USD3.6 billion and these are not going to decrease in the near future because of the deep discount strategy followed by Indian online retailers. It is high time the management of Walmart developed some foolproof plan to reduce Flipkart's losses and keep its number one position intact while competing with Amazon in the Indian market.

Settings

Locations:
Industries:
Size:
Very Large
Other setting(s):
2016-2018

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