Product details

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Case
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Reference no. 9A90GC002
Simplified Chinese language
Published by: Ivey Publishing
Originally published in: 1990
Version: 2003-09-24
Revision date: 11-Mar-2019

Abstract

This is a Simplified Chinese version. The VP's efforts to determine whether and how to proceed with an emerging three-way partnership in China are described. Kentucky Fried Chicken has selected local partners and has been issued a license to operate a restaurant in Beijing. If he is to proceed, the VP must decide how fast he should advance the negotiations and which of three location sites in the city is most desirable. A background case Kentucky Fried Chicken in China (A) and a follow-up case Kentucky Fried Chicken in China (C) are available.
Location:
Size:
Large
Other setting(s):
1987

About

Abstract

This is a Simplified Chinese version. The VP's efforts to determine whether and how to proceed with an emerging three-way partnership in China are described. Kentucky Fried Chicken has selected local partners and has been issued a license to operate a restaurant in Beijing. If he is to proceed, the VP must decide how fast he should advance the negotiations and which of three location sites in the city is most desirable. A background case Kentucky Fried Chicken in China (A) and a follow-up case Kentucky Fried Chicken in China (C) are available.

Settings

Location:
Size:
Large
Other setting(s):
1987

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