Subject category:
Strategy and General Management
Published by:
Singapore Management University
Version: 2018-01-24
Length: 5 pages
Data source: Field research
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Abstract
This is part of a case series. Case B continues in 2018. iCare has been successful in reducing borrowing from other sources at usurious rates. Many workers now have access to financing and consequently basic consumer durable goods. Trung is able to scale up and reach many more workers. However, he wanted to help existing members as well. He would start to offer additional consumer discretionary products and services in the areas of education, healthcare and insurance. How might he further improve the lives of low income workers?
Time period
The events covered by this case took place in 2019.Geographical setting
Country:
Vietnam
About
Abstract
This is part of a case series. Case B continues in 2018. iCare has been successful in reducing borrowing from other sources at usurious rates. Many workers now have access to financing and consequently basic consumer durable goods. Trung is able to scale up and reach many more workers. However, he wanted to help existing members as well. He would start to offer additional consumer discretionary products and services in the areas of education, healthcare and insurance. How might he further improve the lives of low income workers?
Settings
Time period
The events covered by this case took place in 2019.Geographical setting
Country:
Vietnam