Developing the Materiality Matrix at Telefonica

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Case

Reference no. 9-416-S09

Spanish language

Subject category: Human Resource Management / Organisational Behaviour

Authors: Robert G Eccles (Harvard Business School); George Serafeim (Harvard Business School); Asun Cano Escoriaza (Harvard Kenneth C. Griffin Graduate School of Arts and Sciences, Harvard University)

Published by: Harvard Business Publishing

Originally published in: 2013

Version: 11 October 2013

Length: 28 pages

Data source: Published sources

Topics: Communication; Organizational behavior; Environmental sustainability; Accounting; Technology; Social responsibility; Sustainability; Strategy

Share a link: https://casecent.re/p/160697

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Abstract

This is a Spanish version. Telefonica, one of the largest telecommunication companies in the world and headquartered in Spain, has been issuing a corporate sustainability report since 2002. In its 2011 Sustainability report, the company included a 'materiality matrix,' and was one of only five of the 97 companies in Spain that produced a sustainability report that year. The case describes the purpose of the materiality matrix, how it was developed, and the opportunities the company sees for improving it.

Location:

Spain

Industries:

Broadcasting; Telecommunications

Size:

> 1 billion; Large