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Case
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Reference no. E657
Subject category: Entrepreneurship
Authors: George Foster (Stanford Graduate School of Business, Stanford University); Julie Makinen (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2018
Version: 18 January 2022
Revision date: 15-Mar-2022
Length: 24 pages
Data source: Field research
Topics: Entrepreneurial finance; Start-ups; Entrepreneurship; Debt management; Emerging markets
Share a link: https://casecent.re/p/160737
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Abstract

This case traces the journey of Juan Pablo Zorrilla and Javier Velasquez as they conceive the idea for a debt-settlement business in Mexico, develop the business, and expand it to Colombia, Argentina and Spain. Zorrilla and Velasquez modeled Resuelve (Spanish for 'resolve') after Freedom Financial Network, an American debt-settlement business founded by two of their fellow Stanford University alumni.

Geographical setting

Region:
Americas
Compact case
Supplement
-
Reference no. E657SQ
Subject category: Entrepreneurship
Authors: George Foster (Stanford Graduate School of Business, Stanford University); Julie Makinen (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2018
Version: 18 January 2022
Revision date: 15-Mar-2022
Length: 1 pages
Data source: Field research
Topics: Entrepreneurial finance; Start-ups; Entrepreneurship; Debt management; Emerging markets
Notes: For terms & conditions go to www.thecasecentre.org/freecaseterms
View full details

About

Abstract

This case traces the journey of Juan Pablo Zorrilla and Javier Velasquez as they conceive the idea for a debt-settlement business in Mexico, develop the business, and expand it to Colombia, Argentina and Spain. Zorrilla and Velasquez modeled Resuelve (Spanish for 'resolve') after Freedom Financial Network, an American debt-settlement business founded by two of their fellow Stanford University alumni.

Settings

Geographical setting

Region:
Americas

Related

Compact case
Supplement
-
Reference no. E657SQ
Subject category: Entrepreneurship
Authors: George Foster (Stanford Graduate School of Business, Stanford University); Julie Makinen (Stanford Graduate School of Business, Stanford University)
Published by: Stanford Business School
Originally published in: 2018
Version: 18 January 2022
Revision date: 15-Mar-2022
Length: 1 pages
Data source: Field research
Topics: Entrepreneurial finance; Start-ups; Entrepreneurship; Debt management; Emerging markets
Notes: For terms & conditions go to www.thecasecentre.org/freecaseterms
View full details