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Case
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Reference no. UVA-M-0569
Subject category: Marketing
Authors: Mark E Parry (Darden School of Business, University of Virginia)
Published by: Darden Business Publishing
Published in: 2002
Length: 9 pages
Topics: Distribution channels; Marketing; Channel strategy
Share a link: https://casecent.re/p/1612
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Abstract

This note provides a brief overview of the functions performed by channel members.
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Abstract

This note provides a brief overview of the functions performed by channel members.

Related

Sorry, this product has no related items.