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Thumbnail image for product with reference number 9A91A015
Compact case
Streber Inc Dealer Outlet Survey (B)
Case
-
Reference no. 9A91A015
Subject category: Marketing
Authors: David G Burgoyne (Ivey Business School, Western University)
Published by: Ivey Publishing
Originally published in: 1991
Version: 2001-12-07
Length: 3 pages
Data source: Published sources
Topics: Marketing channels; Services
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Abstract

This supplement to the (A) case of the same name (9A91A014) presents comments and viewpoints from individuals in the Streber company that relate to the service levels experienced by dealer outlets (druggists).
Location:
Canada
Industry:
Chemicals and allied products
Size:
Medium
Thumbnail image for product with reference number 8A91A14
Streber Inc: Dealer Outlet Survey (B)
Teaching note
-
Reference no. 8A91A14
Subject category: Marketing
Authors: Hadi Satyagraha (Bina Nusantara University); David G Burgoyne (Ivey Business School, Western University)
Published by: Ivey Publishing
Originally published in: 1991
Version: 2004-01-22
Length: 4 pages
Data source: Published sources
View full details

About

Abstract

This supplement to the (A) case of the same name (9A91A014) presents comments and viewpoints from individuals in the Streber company that relate to the service levels experienced by dealer outlets (druggists).

Settings

Location:
Canada
Industry:
Chemicals and allied products
Size:
Medium

Related

Thumbnail image for product with reference number 8A91A14
Streber Inc: Dealer Outlet Survey (B)
Teaching note
-
Reference no. 8A91A14
Subject category: Marketing
Authors: Hadi Satyagraha (Bina Nusantara University); David G Burgoyne (Ivey Business School, Western University)
Published by: Ivey Publishing
Originally published in: 1991
Version: 2004-01-22
Length: 4 pages
Data source: Published sources
View full details