Subject category:
Case Method and Specialist Management Disciplines
Published by:
Ivey Publishing
Version: 2003-09-24
Length: 10 pages
Data source: Published sources
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https://casecent.re/p/16231
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Abstract
The VP''s efforts to determine whether and how to proceed with an emerging three-way partnership in China are described. Kentucky Fried Chicken has selected local partners and has been issued a license to operate a restaurant in Beijing. If he is to proceed, the VP must decide how fast he should advance the negotiations and which of three location sites in the city is most desirable. A background case (''9A90G001'') and a follow-up case (''9A90G003'') are available. There is a French version available ''9A90GF02''.
About
Abstract
The VP''s efforts to determine whether and how to proceed with an emerging three-way partnership in China are described. Kentucky Fried Chicken has selected local partners and has been issued a license to operate a restaurant in Beijing. If he is to proceed, the VP must decide how fast he should advance the negotiations and which of three location sites in the city is most desirable. A background case (''9A90G001'') and a follow-up case (''9A90G003'') are available. There is a French version available ''9A90GF02''.