Product details

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Abstract

The case charts the evolution of NVIDIA, the market leading producer of graphics processing units (GPU), from its beginnings to becoming a leader at the forefront of artificial intelligence (AI) development. Founded in 1993, the company designed processors for gaming, professional visualization, data centers and automotive markets. In 2019, NVIDIA's vision was to be at the forefront of the virtual reality (VR), artificial intelligence and deep learning arenas. Though the company had an impressive growth rate, there were increasing competitive threats against NVIDIA's dominance in deep learning. The case ends by asking whether NVIDIA can retain its leading position and what it has to do to sustain it.

Time period

The events covered by this case took place in 1993-2018.

Geographical setting

Region:
World/global
Country:
United States

Featured company

NVIDIA
Employees:
10000+
Industry:
Computer services; Materials; Semiconductors; Automotive

About

Abstract

The case charts the evolution of NVIDIA, the market leading producer of graphics processing units (GPU), from its beginnings to becoming a leader at the forefront of artificial intelligence (AI) development. Founded in 1993, the company designed processors for gaming, professional visualization, data centers and automotive markets. In 2019, NVIDIA's vision was to be at the forefront of the virtual reality (VR), artificial intelligence and deep learning arenas. Though the company had an impressive growth rate, there were increasing competitive threats against NVIDIA's dominance in deep learning. The case ends by asking whether NVIDIA can retain its leading position and what it has to do to sustain it.

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Time period

The events covered by this case took place in 1993-2018.

Geographical setting

Region:
World/global
Country:
United States

Featured company

NVIDIA
Employees:
10000+
Industry:
Computer services; Materials; Semiconductors; Automotive

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