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Case
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Reference no. 9A87M003
Authors: Peter Killing
Published by: Ivey Publishing
Originally published in: 1987
Version: 1999-04-27
Length: 16 pages
Data source: Field research

Abstract

This case should be used following the Harlequin Enterprises - 1979 case 9A87M002. It documents Harlequin''s dramatic fall in market share and profitability, and poses the question of whether Harlequin should purchase Silhouette, its main rival.
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Abstract

This case should be used following the Harlequin Enterprises - 1979 case 9A87M002. It documents Harlequin''s dramatic fall in market share and profitability, and poses the question of whether Harlequin should purchase Silhouette, its main rival.

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Location:
Size:
Medium

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