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Case
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Reference no. 9A85B026
Published by: Ivey Publishing
Originally published in: 1985
Version: 2003-11-05
Revision date: 23-Oct-2018
Length: 12 pages
Data source: Published sources

Abstract

The case describes the problem facing the president and credit manager of Warner-Lambert with respect to financial position of a major distributor. The distributor's financial statements have just been received by the company and the situation is much worse than anticipated. The survival of the distributor is clearly threatened and Warner-Lambert must consider a new distribution network for the territory.
Location:
Industry:
Size:
Large
Other setting(s):
1982

About

Abstract

The case describes the problem facing the president and credit manager of Warner-Lambert with respect to financial position of a major distributor. The distributor's financial statements have just been received by the company and the situation is much worse than anticipated. The survival of the distributor is clearly threatened and Warner-Lambert must consider a new distribution network for the territory.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1982

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